It was a seminal moment in the shared experience of Seattle area soccer history. To the casual observer it would’ve appeared to be American boys run amok. To Walter Schmetzer, however, it was the inspiration that would launch a business of 43 years and probably thousands of stories.
Forty-some years before Brian Schmetzer delivered an MLS Cup to Puget Sound, his family’s name became synonymous with quality soccer goods dispensed on Lake City Way and, more recently, Aurora Avenue. Schmetzer’s Sporthaus helped outfit generations of players in a region gone mad over the game, until closing the doors for good earlier this month.
This Lake City Way location is most closely associated with Sporthaus Schmetzer. It served as the flagship store from 1976-2012. (Courtesy Schmetzer Family)
One of the first such stores in the Northwest, Schmetzer’s was the region’s longest-running soccer shop. It preceded premier academies and every women’s collegiate program in the state, and thrived while multiple professional clubs fell by the wayside.
At its essence, Sporthaus was a family business dedicated to delivering exceptional equipment and service to a demanding demographic. It was not always easy, and shrewd stewardship from two generations of Schmetzers proved to be the essential ingredient. While its closing after nearly 43 years may make some wistful, it leaves behind a mass of memories, beginning with Walter Schmetzer’s recollection of a summer day in 1974.
He commenced his career in Toronto, played for Canada’s Olympic and national teams, and has made the Great White North’s largest city his home. And yet on Saturday, despite never setting foot in CenturyLink Field, Jack Brand will bleed Rave Green.
“Some of my friends will curse me for that,” says Brand, “(but) my heart is with Seattle.”
It’s not so much the quantity of time Brand spent in Seattle in his earlier years. Rather, it is the quality of that tenure. He was part of something truly special, both in Sounders lore and the rebirth of the game with a semipro club comprised of local lads.
Jack Brand (Courtesy Brand Family)
Brand, now 64, presides over his family’s business, based in nearby Mississauga. The Brand Felt Ltd. manufactures industrial felt for a multitude of industries, exporting worldwide. The German-born Brand, at 17, was sent abroad by his father, company founder Klaus Brand, to study in New York state. Although he had played for then-West Germany’s youth national team, his father forbade him from turning pro at the time.
Midway through Bull Durham, pitching protégé Nuke LaLoosh scrambles up the bus aisle, bellowing his newfound appreciation for learning. He’s in the midst of a winning streak and finds it addictive.
“I love winning,” he exclaims in the ear of mentor Crash Davis. “You know what I’m saying? It’s like better than losing.”
Moments later Crash begins a crash course lesson on baseball clichés, among them, “Sometimes you win. Sometimes you lose. And sometimes it rains.”
Not all draws are equal, evidenced by the added time comeback in Portland early in the unbeaten run. (Courtesy Sounders FC/Charis Wilson)
If ever they flip the premise to futbol (the reverse of Jimmy Fallon’s Fever Pitch), that particular cliché will require reworking. When it comes to the Simplest Game it’s a little more complicated. More like: “Sometimes you win. Sometimes you lose. And sometimes you draw.”
The latter fact is all too topical at the moment in Sounderland. By match day in Utah versus RSL it will have been more than a month since the Sounders lost. Or won.
It’s been well over 30 years yet Peter Hattrup remembers rolling into a September 1983 practice.
Hattrup was a sophomore at Seattle Pacific University, and the Falcons were in Atlanta, wrapping up another extended early-season road trip. Having come directly from the airport to Georgia State’s training field, the players and coaches emptied out of their fleet of five shiny, black Lincoln Town Cars.
Trudging off the field following their own practice session, the Georgia State players were slack-jawed, to say the least.
From 1979 to 2000, Seattle Pacific regularly crisscrossed the country in search of games to satisfy NCAA standards.
“One guy said, ‘Damn, you guys travel in style. I thought it was the mafia pulling up,’” recalls Hattrup. “He asked how long we drove; I said we flew. Then he asked where we were staying; I said Peachtree Plaza. He said, ‘S***. You guys fly here and stay at the Plaza!?”
Indeed, for more than two decades SPU was easily the most traveled college soccer program on the planet. In an era when even the biggest D-1 powers were largely confined to the gas tank capacity of a school-issued van, the Falcons regularly crisscrossed the continent at 30,000 feet and drove the interstates in style.
This was no anomaly, no gimmick. Upon his hiring, coach Cliff McCrath was asked to create a national-class program in an area isolated geographically from soccer bastions. Furthermore, McCrath’s program was without a true home field for the first 29 seasons. To become the best requires rigorous tests. So, Seattle Pacific hit the road.
Up, Up and Away
An early season ritual, at first the road trip consisted of a handful of West Coast games. Soon enough, the Falcons took flight and eight dates became the norm, with destinations far, far away. Although 2,700 miles away, Miami was a frequent terminus.
Lincoln’s Town Car was synonymous with Seattle Pacific’s life on the road.
Even in this contemporary age where air travel has become an afterthought, only two in-state programs are slated to step foot inside the Eastern time zone this autumn. Combined, the Washington and Eastern Washington women will play four times. By comparison, during between 1981-94, five times SPU played four or more ET games on a single trip, not to mention other locales.
Forty years on, it remains a remarkable match. Not only did it captivate American soccer’s growing audience of the day and provide a fairytale finish for a global legend, Soccer Bowl ’77 also cast the pathway, for better or worse, for a club and a country seeking to development a professional presence.
For those who witnessed the NASL final between the glamorous New York Cosmos and unfashionable (outside Cascadia) yet fearless Seattle Sounders, it left an indelible mark on the memory. Just a glimpse of the video or photos awakens the senses.
Among the Cosmos’ superstars, Franz Beckenbauer was the reigning Ballon d’Or winner in Soccer Bowl ’77.
Of course, there was the epic backdrop: a gray, late summer Sunday afternoon, Portland’s Civic Stadium crammed full of 35,548 spectators, some sitting cross-legged on the artificial turf, just a few feet from the field’s boundaries.
There is the ‘Oh, no!’ moment of a partially deaf Sounders keeper being fleeced of the ball for the game’s opening goal. There is the rapid reply of Seattle to equalize, the relentless pressure and the sheer openness–rarely found in a final–that leads to dozens of chances (22 shots on target, two others by Seattle off the frame itself). And there is the chaotic scene at the final whistle, the crowd streaming onto the pitch and the shirtless Pelé running and hugging his teammates.
Record Total Goals: 5, Vancouver 3:2 Seattle, 8/13/1976; Vancouver 2:3 Seattle, 5/2/1981; Vancouver 5:0 Seattle, 8/12/1981; Vancouver 3:2 Seattle, 8/28/1983
To understand one fan’s fixation on the 1977 Sounders, chat-up a Mariners diehard born in the playoff drive of ’95. Or the Sonics reversal of ’78 or Seahawks’ ascension of ’83.
There have always been fans, vociferous fans, surrounding the Sound. Especially early on, they became enamored with any team courageous enough to stitch ‘Seattle’ on their chest. They go to games, they make a lot of noise and develop their favorite performers.
I was there, somewhere in that mass of humanity, at the Kingdome on Aug. 25, 1977 (Frank MacDonald Collection)
Yet when the stakes are raised and a potential title comes into sight, suddenly the relationship elevates to an emotional level bordering on kinship. Fervor takes hold. And at that point, it’s no longer casual; it’s a lifetime commitment. And so it was in the summer of ’77, for me and the Sounders.
Forty Years in the Making
This coming Sunday evening, some fellow Boomers will wax nostalgic as a few choice idols from our youth stride between the lines once more on Occidental. Ten in all, among them Davey Butler, Dave Gillett, Adrian Webster and their coaches, Jimmy Gabriel and Bobby Howe. It’s now been 40 years to the month since they took the city by storm.
Much like the ’95 midseason M’s, by June of 1977 Gabriel’s lads looked mediocre. A 3-nil defeat at Portland sank them to 4-7.
At just about the time everyone was writing off that team’s postseason prospects, Gabriel pulled the trigger on a deadline trade, acquiring a nondescript journeyman while effectively sending a longtime fan favorite (Butler) to the bench. Often times, however, it’s the subtleties that can produce pure magic.
No Ord-inary Tommy
Soon enough, their new everyman striker, Tommy Ord, became a local lord, sensationally achieving the club’s first hat trick to open his account. And Butler, who’d been mired in a two-month scoring drought, would spring to life as a supersub, scoring four times.
Sounders captain Adrian Webster was somewhat horse-collared for the semifinal victory lap. (Frank MacDonald Collection)
Contemporary Sounders fans recognize the formula. Remember late in 2016, the signing of Nico Lodeiro, the reemergence of Nelson Valdez and going from doormat to destroyer? Well, kids, that was the ’77 Sounders.
In winning seven straight to open August, the Sounders were transformed from unwatchable to irresistible, from also-ran to giant killer. In running the table over three weeks, Seattle first rose above .500, then clinched a playoff berth before proceeding to knock-out three higher seeds, all due to improbable road victories.
Breaking Camp
I listened to the radio call of the last of those away wins, 3-1 over Georgie Best and LA, while winding my way up the 101 to Port Townsend and a soccer camp run by ex-Sounder Roy Sinclair and Geoff Wall. Three days later, stricken by Sounders fever, I did something very un-Frank-like.
Along with three friends (and a willing ballerina from the dance camp next door) I went AWOL from camp. The reason: Seattle was hosting the Aztecs for a place in the NASL final that evening, and I felt compelled to be there. Heck, we all did. Even the ballerina.
It was worth it. We each converged on the Kingdome box office to buy singles for that night’s semifinal. Already 56,000 seats had been sold. Fortunately, I found space in the north end, where Jocky Scott headed home the only goal.
Webster and the Sounders would battle Pele’s Cosmos on even terms in Portland, in Soccer Bowl ’77. (Courtesy Adrian Webster)
When Jocky scored, when that primal roar of the crowd was trapped within a concrete tomb, it was literally deafening, at least for the moment.
It’s a vivid memory: Scott hugging Ord in the corner. Strangers hugging strangers in the stands. Later, a lap of honor before the enraptured fans, Webster wearing a huge floral horse collar, a la Seattle Slew, that spring’s Triple Crown winner. It’s an experience that’s seared into your being.
Seventeen Again
This Sunday, I’m that 17-year-old all-in fan all over again. Although I’m now on a first-name basis with those protagonists of my teens, my admiration has only grown. I get to shadow them as they make the rounds from Fuel to the NINETY to the Golden Scarf ceremony, all the while renewing acquaintances with other fans of a certain age.
Webster’s recently published book, entitled Soccer Bowl ’77.
It wasn’t just a seminal summer for me, but for them as well. In the wake of that season, Doug Thiel published the first Sounders book, All the Best. Webster’s now written a book about that side. He and Butler have returned to the city after decades away to see firsthand what they hath wrought, those many years ago, a soccer community like none other in North America.
August of ’77 was a time to behold, no matter what the eventual outcome against the Cosmos. It was a tale of unfinished business, a task finally completed by the Rave 39 years later.
Times such as the ’77 Soccer Bowl run should be preserved, shared and, yes, celebrated with coming generations. Nine, 19 and 29 years from now, let’s make a pact to meet here again, to share a story or two from one special late summer and fall of 2016, stories of resilience and reawakening, to once again applaud the likes of Schmetz and Frei, Nico and Nelson, and to celebrate when you truly became a Sounder for life.
I became a Sounder ’til I die in August of ’77. How about you?
NOTE: 1977 Sounders will make a series of pregame appearances August 20. It begins at 3pm at Fuel Sports. From 5-5:40pm you can catch them at The NINETY and from 6-6:30pm at Soccer Celebration in the Northwest Marshaling Area of CenturyLink Field. Finally, they will participate in the Golden Scarf ceremony at approximately 6:50pm.
